Welcome to Information Design Unit
The Information Design Unit is part of Enterprise IG, the multidisciplinary branding and design agency with 22 offices worldwide.
We are a specialist team of information designers, researchers and editors. Our work begins with the people who will read, use or act on what we make.
Every project we take on is shaped by the question of who needs the information and what they need to do with it.
A field session with a research team, testing how a set of instructions reads to someone encountering it for the first time.
Writers and designers reviewing a draft together before it goes to the client.
How the team works
Our people work in small groups that stay together from the first brief to the final handover. That continuity keeps decisions visible and avoids losing the reader along the way.
- Researchers start with the reader, not the document
- Designers test each layout with real users before it is final
- Editors check every sentence against the question it answers
- Account leads stay in contact through each stage of the work
A consultant mapping the stages of a service on a whiteboard, before any screens or documents are drawn.
A short working session between two team members, used to settle wording before the next round of testing.
Our teams work across Enterprise IG and with clients in many sectors. If you would like to speak with one of our consultants, you can reach us through the contact page, or read how we think about our work on the thinking page.